BIK is a WhatsApp Marketing platform that enables you to engage with your customers & target them on WhatsApp to increase sales by driving more traffic to your stores & increasing retention

There are two major criteria for using BIK’s WhatsApp Marketing -
i. You need to have a Facebook Business Account.
ii. You need to have a fresh number, which has never been used for WhatsApp. Even if the number has a whatsapp account, we can still use it after WhatsApp account deletion.

a. Create or link Business Manager account with BIK
b. Select a display name & create your WhatsApp business profile
c. Select or register a phone number
d. Verify the Phone Number

Once you’ve onboarded with BIK’s WhatsApp Marketing, you can simply go to the ‘Broadcast’ section and click on the ‘New Broadcast' button. You’ll be redirected to a page where you can select your target audience and then a diverse list of templates will be curated for you. You can select any of these templates and hit send.

Cohorts are highly specific target groups of people. BIK understands the behaviour of your customers and helps you segment your database based on intent. You can find these segmented groups under 6 major cohorts. Yes, you can create a cohort by uploading customer details via excel. You’ll also be able to create a custom cohort based on your preference in the next version.

Using the Abandoned Cart Recovery Automation, you can send multiple reminders to the customers, one hour after adding a product to their cart but haven't made the purchase yet.

Store Chatbot will help your customers during their entire product discovery and purchase process. It handles simple and frequently asked queries from your customers, and never misses any message

Customers Tab is where all your customer data is stored. Here you can keep a track of the number of customers you have the details of, how many broadcasts you have sent to them, the number of orders they have placed, the order value, and much more.

There are ‘n’ number of possibilities for creating cohorts with the data available in the Customers Tab via the upload excel functionality available at the cohort selection screen. For example, you can filter out the customers who have placed more than three orders in the past one month and segment them into a new cohort. Likewise, you can use this data wisely to create hundreds of different cohorts.

In the Analytics Tab you’ll get all the data about every campaign you run, number of messages sent and read, the number of clicks, orders, and sales generated, as well as the cost spent and the ROI.